Lullabies
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Day-to-day life can be a real snoozefest sometimes. Endless classes, never-ending meetings, andmind-numbing reports can make staying awake a real struggle.
It's like they're playing a lullaby, lulling us into a sleepy abyss.
But fear not, my friend, for there's a hero in the battle against drowsiness: A great coffee by McCafé!
Awards:
Shortlist Cannes Lions Radio
Silver El Sol
CDeC
Silver El Ojo de Iberoamérica
2015 —
creative direction—
copywriting —
creative direction—
copywriting —
1_ The Radio